Bring over your video
Upload recorded programs, schedule live events, and add captions from the same dashboard.
Streaming for member-driven organizations
Run cloud linear channels, live events, on-demand video, member access, payments, acquisition analytics, and retention journeys in one experience built around your brand.
Your brand Your audience One place to run it all
Live event status
ReadyStream and playback are activeSubscriber-first operations
Live and on demand
Flexible ways to earn
Your audience data stays yours
A different center of gravity
Amagi, Wurl, and Frequency are established options for playout, FAST, and channel operations. OTT Platform connects those operating concerns to first-party identity, direct commerce, acquisition economics, lifecycle journeys, and retention.
| Platform | Publicly marketed strength | Subscriber relationship |
|---|---|---|
| Amagi | Enterprise cloud broadcast and playout | Works upstream of or alongside the owned subscriber experience |
| Wurl | FAST distribution, monetization, and audience growth | Works upstream of or alongside the owned subscriber experience |
| Frequency | Cloud linear channel creation and operations | Works upstream of or alongside the owned subscriber experience |
| OTT Platform | Branded live, on-demand, commerce, lifecycle, and growth operations | First-party identity, payments, viewing behavior, consent, and retention |
How it works
Stop piecing together separate tools for video, live events, member access, payments, and reporting. Your team gets one clear workflow, and your viewers get one consistent experience.
Upload recorded programs, schedule live events, and add captions from the same dashboard.
Create collections, set schedules, choose who can watch, and publish when everything is ready.
Offer member access, monthly subscriptions, one-time event passes, or free programming.
Track live event health, viewing activity, sales, refunds, and important team changes in one place.
Live events
Plan the event, rehearse before airtime, watch stream health as it happens, and publish the recording for replay when the event ends.
Season premiere
•••Your business model
Include video with membership, sell monthly subscriptions, charge for a special event, or make selected programs free. Access updates automatically after a verified payment.
Give viewers a branded home for your video library, schedule, live events, and account. The technology stays in the background so your organization stays front and center.
Built to expand
Channel
Business
Network
Built for the full journey
Add the tools you need without creating another patchwork of logins, spreadsheets, and disconnected systems. Your team manages one channel, and your viewers enjoy one consistent experience.
Payments
Sell monthly access and one-time event passes without sending viewers through a shared marketplace. Your team can manage refunds and cancellations, check payment readiness, and keep every transaction connected to the right channel.
Why it mattersYou keep the direct customer relationship and gain a clear record of what was sold, refunded, and paid out.
What to plan forLive payments require your approved Stripe account, prices, secure payment notifications, tax settings, and payout details.
Getting started
Bring in video details, captions, collections, and member records from Vimeo, YouTube, Amazon S3, or a standard spreadsheet. Preview the information before importing it, fix row-by-row issues, and retry failed items without creating duplicates.
Why it mattersYour team can change platforms with less manual work and a lower risk of losing library organization or member access.
What to plan forYou need authorized source files or download links. YouTube watch-page links alone cannot be used as video masters.
Connected systems
Sync member access from an association or learning system, send approved contacts to HubSpot or Salesforce, and support organization sign-in. Outside systems can give someone viewer access, but they cannot create staff accounts or raise permissions.
Why it mattersMembership, education, and marketing teams can keep their familiar tools while viewer access stays up to date.
What to plan forEach connection needs customer-owned credentials, approved permissions, setup, and ongoing delivery monitoring.
Reporting
Follow the journey from campaign or channel-page visit to purchase and playback. Reports cover recurring revenue, refunds, customer value, cancellations, viewing time, completion, live events, and sponsor response across useful date ranges.
Why it mattersYour team can plan programming and promotions around real viewing and revenue results instead of disconnected page counts.
What to plan forFinancial totals come from verified payment records. Browser activity helps explain behavior but does not change revenue totals.
Audience growth
Create free trials, promo codes, limited-time offers, gift access, bundles, ticket levels, annual plans, and replay windows. Your team can also identify viewers who may be ready to return or need help after a failed payment.
Why it mattersYou can use the same catalog for acquisition, upgrades, and retention without creating a separate access system for every offer.
What to plan forLive campaigns need matching Stripe prices and coupons, plus clear customer terms for each offer.
Community
Viewers can comment, react, save programs, continue where they left off, vote in polls, and request live-event reminders. Your team can moderate conversations and see which topics draw the strongest response.
Why it mattersYou gain more reasons to reconnect between major events and a clearer view of what your most engaged members want next.
What to plan forSending email and push reminders requires a connected messaging service. The platform already stores preferences and reminder requests.
Viewer experience
Viewers can add the channel to a phone or computer home screen, continue watching across visits, use picture-in-picture, and send supported video to a larger screen with AirPlay or browser casting controls.
Why it mattersYour audience gets a faster way back to the channel while your team manages one web experience.
What to plan forInstallation, casting, and media controls vary by browser and device. The experience falls back cleanly when a feature is unavailable.
Content discovery
Search can use titles, descriptions, transcripts, keywords, chapters, and translated details. Editors can prepare summaries, chapter markers, and related-program suggestions, then review every change before it appears to viewers.
Why it mattersMore of your library stays discoverable, useful, and ready to support new collections or member campaigns.
What to plan forSuggested descriptions and links remain drafts until an authorized team member reviews and publishes them.
Mobile and TV
Manage launch requirements for iPhone, Android, Roku, Fire TV, Apple TV, and Android TV in one place. Approved app teams can use consistent brand settings and video-library feeds instead of rebuilding the same information for every device.
Why it mattersWhen mobile and TV apps become the right investment, your team has one controlled source for content, branding, and release status.
What to plan forThe mobile and TV apps still need to be built, tested, signed, submitted, and approved through each app store.
Content protection
Choose when a program is available, how many registered devices can use it, whether downloaded viewing will be allowed in future apps, and what watermark or screen-protection rules apply. The video path is prepared for Mux digital rights management (DRM) once the paid service is activated.
Why it mattersYou can match access to your content rights instead of treating every program as an unrestricted public video.
What to plan forProtected playback requires paid Mux DRM access, Apple FairPlay setup where needed, newly protected video assets, and testing on supported devices. Encrypted offline downloads still require mobile and TV app work.
Group access
Create organization accounts, set seat limits, appoint a group manager, invite many people at once, and grant access to the full channel or selected programs. Group managers see only the people and access assigned to their organization.
Why it mattersYou can add business and association sales without building a second system for group access.
What to plan forLaunch still requires invitation email delivery, pricing and contract terms, and a customer-support process for group accounts.
Sponsor revenue
Manage sponsor details, packages, destination links, and scheduled placements across the channel, individual videos, and live events. Reports show views and clicks by sponsor and placement without exposing private contract values to viewers.
Why it mattersYou can add direct partner revenue and give sponsors a clear record of what their package delivered.
What to plan forYour team still owns sponsor contracts, creative approval, invoicing, replacement placements, and final financial checks.
Audience reach
Publish translated titles and descriptions, choose a default language, and track captions, subtitles, transcripts, dubbed audio, and audio description. The viewer experience also supports keyboard use, clear focus, readable contrast, and reduced motion.
Why it mattersThe same programming can serve more people while language and accessibility work stays visible to your content team.
What to plan forTranslations, captions, and alternate audio still need to be produced, licensed, reviewed by people, and tested on supported devices.
Direct answers
A subscriber-first OTT platform connects live and on-demand video operations to first-party viewer identity, direct payments, acquisition measurement, lifecycle messaging, and retention. The goal is not only to deliver a stream, but to build and improve an owned recurring audience relationship.
Yes. Teams can schedule linear programming, operate live events, validate readiness, monitor destinations, publish replays, and connect on-screen QR codes or deep links to measurable subscription offers. Production providers and destinations still require their own credentials and acceptance checks.
The acquisition control center connects advertising spend and attributed conversion events to CPI, cost per trial, cost per subscriber, CAC payback, and 90-day retained contribution. Financial reporting remains tied to verified transaction records.
FAST distribution is partner-led. OTT Platform prepares channel, scheduling, ad-marker, monitoring, and attribution workflows, but a production launch requires an executed distribution agreement and destination acceptance. The strategy prioritizes identity capture so reach can contribute to owned subscriber growth.
Amagi, Wurl, and Frequency primarily market playout, channel creation, distribution, and advertising workflows. OTT Platform differentiates around the owned subscriber layer: branded viewing, direct commerce, acquisition economics, lifecycle automation, cross-device continuity, and retention.
Secure by design
Security is part of the everyday workflow, from staff access and protected playback to payment verification and activity records. The platform is also designed to support a future SOC 2 Type II audit.
Bring your audience home